Project Details
Project Name :
Kavee Cage
Business Model :
Private Label
Service Provided :
SEO and Store Optimization
Starting date:
Aug 13, 2025.
Duration:
1- 3 months
Growing a Market-Leading Pet Brand to €623K+ Revenue
Kavee Cage is a leading Etsy store specializing in C&C cages, fleece liners, and accessories for guinea and rabbits. With over 1.3 million views, 500K+ visits, and thousands of loyal customers, the shop had already established itself as a trusted brand. The goal was to improve conversion rates, increase average order value, and maximize revenue from existing traffic without increasing ad spend.
The Key Challenge
Despite attracting strong traffic and customer interest, performance varied significantly across listings, limiting overall conversion efficiency and revenue growth. The store needed a more strategic approach to product positioning and customer value maximization.
- Listing performance and conversion rates required optimization as product titles lacked clear benefits, specifications, and buyer-intent keywords, making it harder to attract and convert qualified shoppers consistently.
- Revenue opportunities were being missed because customers frequently purchased individual products, while the absence of cross-sell, bundle, and post purchase engagement strategies limited average order value and repeat purchases.
Our Solution
Created curated cage, liner, and accessory bundles to increase cart value and encourage multi-item purchases.Implemented post-purchase campaigns featuring care guides, product education, and personalized recommendations.
SEO & Listing Optimization
Rewrote product titles and descriptions to highlight key features, sizing information,
product benefits, and high-intent search terms.
Visual Enhancement
Improved listing imagery with size comparisons, setup demonstrations, and lifestyle
photos featuring pets using the products.
Cross-Selling System
Connected related listings and promoted best-selling products to improve traffic flow
and increase conversions across the catalog.
Results
Our analytical and technical working increased average order value through strategic bundling. Strengthened customer loyalty with retention systems and repeat purchases. Improved monetization of existing traffic without increasing ad spend.
- Revenue scaled to €623,500+
- Generated 1.3M+ listing views and 501K+ visits
- Achieved 7,114+ sales and 5,500+ orders
Client Feedback
